For MelanieHolden.com, I led a comprehensive website redesign and brand refresh designed to embody the calm, intuitive nature of her practice. Central to this project was establishing the identity of "The Healer's Healer" — a brand presence built around trust, warmth, and clarity, with every visual and design decision made in service of that feeling. The work encompassed custom WordPress design and professional photography produced exclusively for her brand, ensuring imagery and layout formed a seamless, intentional whole. Beyond the launch, I continue to provide ongoing monthly webmaster services — keeping the site secure, current, and optimized so her digital presence evolves in step with her growing practice.

For PropertyTherapist.com, I led a complete website redesign and brand refresh to better reflect the transformative, intuitive nature of Melanie's work — helping clients create energetically clean, vibrant, and functional spaces where they can truly thrive. The project involved shaping a cohesive digital identity for Property Therapist, a Rekindering Company, translating her philosophy of Feel, Function, and Flow into a visual presence that communicates warmth, credibility, and calm. The work included custom WordPress website design paired with professional photography produced specifically for her brand, ensuring the imagery and layout worked as one seamless, intentional expression of her practice. Beyond the launch, I continue to provide ongoing monthly webmaster services — keeping the site secure, current, and optimized so her digital presence grows right alongside her business.

For zoe-co.com, the goal was intentional simplicity — a clean, uncluttered space where Zoe's work could speak for itself. As a PhD candidate in Health Infrastructures and Learning Systems at the University of Michigan, she needed a central hub where visitors could easily find her research, access her full academic CV and publications, and be directed outward to her broader body of work. Equally important to her was adding a human dimension to the site — a space where people could get to know her beyond her research, through a hobbies page that offers a glimpse into who she is outside the lab. The design prioritized clarity and ease of navigation over flash, reflecting the focused, no-nonsense nature of her academic work. I continue to serve as her webmaster, providing ongoing support to keep the site updated, well-maintained, and current as her research and career evolve.

For AFS Mosaics, I designed and built a WordPress website for Ariel Finelt Shoemaker, a mosaic artist specializing in bespoke mosaic artwork, custom kitchen and home backsplashes, and MET Collection-inspired ceramic tiles — all created "For the Inspired Home." The site needed to function as both a portfolio and a business hub, showcasing her work across residential and corporate installations, directing visitors to her online shop, and making it easy for prospective clients to book a consultation. The design reflects the artistry and craftsmanship at the heart of her brand — warm, elevated, and visually rich — befitting a business whose work has been featured in Architectural Digest and trusted by clients ranging from homeowners to major corporate partners. Professional photography was produced to bring her pieces to life on screen, ensuring the quality of the work came through in every image. This project was completed as a focused study in full-site WordPress design and branded photography, from initial concept through final launch.